Blog

New Practitioner On A Budget? How To Keep Costs Down
When you're ready to graduate, starting your own business seems so exciting! But when you're a new practitioner on a budget, it feels more like a struggle.
I've been there - and I've made plenty of costly mistakes. I've spent money on the wrong things, and skimped on others that could have been a big help.
That's why I want to share all of the tips I wish I'd known as a new practitioner on a budget.

Promo Burnout - When You Can't Stand Your Own Hype Anymore
What is promo burnout? Simply put, you just get sick of selling yourself. But unfortunately, if you want your biz to succeed, you can't stay stuck in promo burnout.
So let's look at some ways to relieve the symptoms, and how to prevent promo burnout from occurring in the first place.

Marketing As An Introvert? How To Make It Bearable
If you're naturally introverted, selling yourself can feel like a nightmare. But introverts can build a successful and thriving business - especially as practitioners. Let's explore the ways to make marketing as an introvert a little more bearable (or even enjoyable!)

10 Things I Wish I Knew About Marketing When I Was A New Graduate
When you're a new graduate, everything is new and exciting. But it's also overwhelming and terrifying. Marketing is no exception.

Is Social Media Marketing Your Only Option As A Health Practitioner?
Over the past decade, social media marketing has gone from relatively unknown to a cornerstone of business.
But is social media your only option when it comes to marketing your business? Or are there other ways you can market yourself online and in person to build your client base?

How Much Time Should You Spend Marketing Your Business?
Time is one of your most valuable resources, both as a human and a business owner. But how much time should be allocated to marketing your business?
There isn't one answer that fits all. But there are some factors that can help you determine how much time you allocate to marketing, and when you're spending too much.

Need Inspiration For Content? Here Are 5 Places To Find It
Sometimes, you're full of information that you're excited to share with followers. But other times, you're in need of some inspiration for content creation.
If you're stuck in the latter stage, I've got 5 ways to find inspiration and get back on the content creation bandwagon.

Promo Paralysis - Are You Afraid To Promote Your Practitioner Services?
Do you have promo paralysis?
You're not alone. Every week I speak to health practitioners who are afraid to promote their services. Or maybe they just keep putting it off, and finding other to-dos instead.
But if you want to book clients, you need to be promoting your services on a regular basis. So let's get to the root of your promo paralysis pronto.

How To Make Your Content Stand Out From The Health Crowd
Everyone is talking about health and wellness these days. So how do you make your content stand out from the other practitioners, bloggers and influencers in the wellness world?
Here are some ideas to get you started with making your content unique.

Reboot Your Marketing Game For The New Financial Year
Reboot your marketing new financial year 365 day diary with tea and flowers on wooden desk
We're halfway through the year - time flies! The end of a financial year is a time where business owners will review their finances and goals. But it's also an ideal time of year to review and reboot your marketing game.

How To Market A New Practitioner Business - You've Gotta Keep It Simple
How to market a new practitioner business cup of coffee with begin engraved sitting on a wooden table
With every wave of graduations, I see the same questions popping up. How do you market a new practitioner business? Do you have to spend thousands on Facebook ads to get clients? How do I reach my dream clients? Why is it all so damn complex??

Content Creation Tips For New Health Practitioners
Marketing as a new health practitioner can be a little overwhelming. A big sticking point for many new praccies is content creation.
There are so many ways to create content for your prospective clients, so where on earth do you start? Lucky for you, I have some simple content creation tips to share with you.

Got A Quiet Clinic Day? 10 Ideas To Keep You Occupied
Some days, you're booked up and loving life as a practitioner! But other days, it's a different story. A quiet clinic day can feel like a downer when you're established. If you're a new practitioner, it can feel like the end of the world!
No matter what stage of business you're at, you can make a quiet clinic day work to your advantage. Here are 10 ideas for how to make the most of your quiet time.

Got A New Practitioner Business? What You Need To Market Effectively
You've graduated! Now it's time to get out there and do the awesome things you want to do. But marketing is a lot more than what they covered in the business management at uni. It's changed rapidly over the last decade. So how can you market a new practitioner business in this day and age?

Should You Reference Health Articles On Your Website?
As a health writer, I often have an opportunity to discuss content creation with other practitioners. One of the areas that has been raised over and over is research and whether you should reference health articles.
Many practitioners spend hours putting together a single article! And many tell me that research is a big chunk of this time. So should you reference health articles, and when can you skip it? Let's dive in.

Marketing As A New Practitioner - The Basics To Kickstart Your Business
Getting clients in might be easy when you're working in the student clinic. Or it might not be - as a lot of us have experienced! But when you get out into the real world, marketing as a new practitioner is a whole 'nother ball game.

What To Charge As A Health Writer - Step By Step Guidelines
When you venture into the world of health writing, everything can seem a bit overwhelming. But for most, the most confusing step is figuring out what to charge as a health writer.
People charge anywhere between a few dollars up to a few thousand for one article. So where should your business fall in?

6 Ways You Might Be Losing Potential Clients
At the end of the day, you are in the healing business to work with clients. No one will always catch 100% of potential clients out there. But if your appointment list is looking a bit scarce, it might be time to look at where you might be losing potential clients.

Running A Successful Wellness Clinic With Carla Wrenn
Running a successful wellness clinic isn't always a piece of cake. Sometimes you need to give it time, but sometimes, you just need to work smart!
And there's no smarter way to work than to take the advice of successful naturopath and clinic owner, Carla Wrenn. Keep reading to learn more about how she started a successful business, and the advice she has for new practitioners.

Do Health Practitioners Need To Niche?
When you're studying health, you learn about all the amazing ways that you can support someone. Modalities like myotherapy, nutrition and naturopathy can benefit people of all ages, genders and lifestyles.
So why would you not want to tell people that you can help them with anything? And do health practitioners need to niche?